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Privacy Policy

Last Updated: 26 July 2025

At TowMe, your privacy is our priority. This Privacy Policy outlines how we collect, use, protect, and disclose your information when you use our website, mobile applications, or services. By accessing or using our services, you consent to the practices described in this policy.

1. Information We Collect

We may collect the following types of information:

a. Personal Information

  • Name
  • Phone number
  • Email address (if provided)
  • Vehicle details (type, number, issue)
  • Pickup and drop location
  • OTP verification data

b. Location Information

  • Real-time GPS location (to dispatch nearest towing partner)
  • Location history (for service and security audits)

c. Device and Usage Data

  • IP address
  • Device type and OS
  • Browser type and version
  • Log files and service usage history

d. Tracking and Analytics Data

We use various third-party tools and technologies including, but not limited to:

  • Google Analytics – to track user behavior and website traffic patterns
  • Google Ads Conversion Tracking – to measure the performance of our ad campaigns
  • Meta (Facebook) Pixel – to monitor engagement and optimize Facebook and Instagram ads
  • Other third-party cookies and scripts – for A/B testing, retargeting, and improving service experience

You can control the use of cookies through your browser settings.

  1. How We Use Your Information

We use your information to:

  • Provide timely towing and roadside assistance services
  • Identify your current or requested location
  • Communicate updates regarding your booking
  • Improve our platform, customer experience, and service delivery
  • Respond to queries, complaints, or refund requests
  • Send important updates, invoices, or transaction-related communication
  • Maintain internal records and comply with legal obligations

We do not sell, rent, or trade your personal data to third parties for marketing purposes.

3. Information Sharing and Disclosure

Your personal data may be shared with:

  • Our authorized service providers and towing partners, strictly for delivering requested services
  • Payment gateway providers, for processing transactions securely
  • Governmental authorities or law enforcement, only when required under applicable laws

All third parties are bound by confidentiality and data protection agreements.

4. Data Security

We take appropriate technical and organizational measures to protect your data, including:

  • SSL encryption on data transfers
  • Role-based access controls
  • Regular audits and vulnerability scanning
  • OTP verification for mobile identity

However, while we strive to safeguard your data, no method of transmission over the internet is 100% secure. You agree to use the service at your own risk.

5. Retention of Data

We retain your personal information only as long as:

  • It is necessary for the purpose it was collected, or
  • As required by Indian tax, legal, and regulatory obligations.

Once no longer required, your data will be securely deleted or anonymized.

6. Your Rights

As a user, you have the right to:

  • Access your personal data
  • Request correction of inaccurate information
  • Request deletion of data (subject to legal exceptions)
  • Withdraw consent at any time (this may affect your ability to use our services)

To exercise these rights, write to help@towme.in.

7. Children’s Privacy

TowMe does not knowingly collect or solicit data from individuals under the age of 18. If we become aware of such data being submitted, we will delete it promptly.

8. Use of Cookies

We may use cookies or similar technologies to enhance your experience and analyze usage patterns. You can control cookies through your browser settings.

9. Third-Party Links

Our website or services may contain links to external sites. We are not responsible for the privacy practices or content of such websites. Please read their privacy policies before sharing any personal information.

10. Policy Updates

TowMe reserves the right to update this Privacy Policy at any time without prior notice. Changes will be posted on this page with the updated date. Continued use of our services after changes signifies your acceptance of the revised policy.

11. Contact Us

For questions, concerns, or complaints regarding your privacy:

Email: help@towme.in
Phone: +91-9004288188
Address: Shop No.3 Sai Krupa Chawl,Near Shivsena Shakha,Kajuwadi Thane West 400604

We respect your privacy and are committed to safeguarding your personal data while delivering fast and dependable roadside support.